The Brains blog
The Brains blog is packed with interesting digital marketing insights. Read our latest posts to learn about lead generation, online advertising, and lots more!
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The Best Free SEO Tools – 42 Incredible Resources
15 minutes to read
The sandy shores of the internet are awash with purportedly-miraculous SEO tools, each one vying for your attention. Digital marketing agencies...
How to Increase Domain Authority and Get to Page One of Google
10 minutes to read
When it comes to Google search, page one is the promised land, and digital marketers everywhere strive to get their website into one of those...
10 Benefits of Hiring a Digital Marketing Agency
10 minutes to read
Take a walk down any high street and you’ll soon come across the old standards of the advertising industry; billboards, posters, window displays and...
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Starting out with healthcare marketing – tips for big and small clinics
6 minutes to read
The online healthcare marketplace has become a huge industry in recent years, and it’s not showing any signs of slowing down. Gone are the days where healthcare companies and clinics could survive on reputation and word of mouth alone - healthcare companies must now...
5 easy SEO tactics for those new to Search Engine Optimisation
16 minutes to read
Although you probably hear the term SEO (search engine optimisation) constantly in 2022, it's not a new concept, and the principles of it pre-date the internet! One of the earliest forms of SEO is yellow pages - yes, you heard that correctly - the yellow pages. Back...
SEO for ecommerce websites: Getting started with B2C SEO
8 minutes to read
With most online sales journeys beginning with a Google search, having a good search engine ranking has never been more important for ambitious eCommerce businesses. Granted, making it to the number one spot on search engines like Google is no easy task; but it is...
Post-Covid healthcare marketing tips: Prepare for success after lockdown
7 minutes to read
The pandemic has changed so much about the ways in which we live and work. Businesses all over the world have struggled to maintain a consistent income, customers and even a strong online presence. In particular, the healthcare sector has seen huge problems since the...
How to master writing PPC ads and increase Google ad conversions
6 minutes to read
Powerful PPC ads are an essential building block of all successful Google ads campaigns. Writing PPC ads that can attract, engage and ultimately convert your audience is no easy feat, but hopefully these tips from our PPC and copywriting experts at The Brains will...
3 advanced SEO tactics that boost website performance
5 minutes to read
Businesses around the world are becoming increasingly savvy when it comes to SEO, so to truly stand out from the crowd and succeed against your competitors, you have to start using advanced SEO tactics In this blog, we’ll be sharing some insights into the ways we...
Google Ads A/B testing guide: How to A/B test Google Ads campaigns
6 minutes to read
In our Google Ads A/B testing guide, you'll learn how to accurately A/B test your Google Ads and improve campaign performance. PPC legend Mike Moodie details how to optimise your pay-per-click campaigns and get more from Google Ads, with effective A/B testing....
Mastering healthcare marketing: How to grow your clinic with proven online advertising techniques
8 minutes to read
Healthcare marketing via the internet is still a relatively new concept. If you’re in the process of getting to grips with the basics of online advertising for your clinic, don’t worry - you’re not alone. The Brains has helped mental health providers, dentists,...
How to measure marketing performance
9 minutes to read
In this blog we’ll be taking a look at the different ways to measure the results of your marketing campaign, and see what metrics you should be using as your performance indicators. We’ll also be looking at unexpected results and how they can lead to long term...
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