Digital marketing sector specialisms
The Brains is a specialist digital marketing agency with hundreds of award-winning campaigns across a wide variety of sectors. From B2B and SaaS to healthcare, ecommerce and finance, our sector marketing specialists know how to help companies with niche audiences and specific growth goals succeed.
Award-winning sector marketing services
Our marketing sector specialists will help you to:
- Reach the right people, on their preferred channels
- Convert prospects into loyal customers or clients
- Grow your company faster & boost marketing ROI
The Brains is an award-winning sector marketing agency that helps specialist companies to grow faster, improve ROAS (return on advertising spend) and reach new audiences.
With hundreds of award-winning digital marketing campaigns under our belts that span a variety of marketing sectors, we’ve helped many B2B, ecommerce, healthcare, SaaS and finance companies grow faster.
Ready to plan your next sector marketing campaign? Request a free consultation today.
Our marketing sectors & specialisms
Healthcare
B2B
Luxury B2C
Speak with a Brainy strategist about your marketing goals
Book a free digital marketing consultation
- Consult with a leading London agency on your marketing goals
- Receive free advice and recommendations on how to achieve them
- Get an idea of next steps for your marketing strategy
Our Clients
Specialist sector marketing, with amazing ROI…
The benefits of working with a specialist sector marketing agency like The Brains are clear. Our marketing strategists have deep knowledge of your sector, target audience and competitors, helping us to tap into the opportunities in front of you and boost your ROI with super powerful sector marketing campaigns.
We dig deep into your data, examine the analytics, carefully profile your audience personas and analyse the competition, before crafting an unbeatable sector marketing strategy that attracts, converts and retains your ideal customer or client.
Whether you’re a private mental health clinic in London, a B2B SaaS startup with an accounts payable platform, or a Fintech recruitment firm looking to attract top talent, our sector marketing Brains can help.
Partnering with The Brains will help to you…
Grow faster
Our sector marketing Brains will help you reach the right audiences on their preferred channels and secure strong growth.
Improve ROAS
Our marketing sector specific campaigns deliver better ROAS because they’re more targeted, optimised and powerful.
Increase revenue
Our sector marketing clients typically see an ROI of 5x marketing spend when they partner with us. We help you increase revenue and generate demand.
What our clients say about us
Reviews.io
Case studies
The Brains behind our operation
Once upon a time, Larry met Jonathan at a Venture Capital event in London.
Two countries, three offices and 150 clients later, here we all are.
Larry Kotch
Founder & Automation Guru
Larry has helped over 400 companies with their Digital Strategy. He recently ranked #3 in B2B Marketing’s Global 30 under 30 and is a regular speaker on London’s marketing circuit. Larry is an automation evangelist and is on a mission to empower all great businesses with the tools to generate amazing leads.
Jonathan Lemer
Founder & Lead Legend
Jonathan is obsessed with running #NoBS marketing campaigns that deliver on commercial objects for clients and has helped tech start-ups & FTSE 100 behemoths do just that. Prior to co-founding The Brains Jonathan worked with the likes of PepsiCo, Kraft Foods and the NHS to validate and launch new ventures.
Our senior leadership team
Seb Shaw
Finance Director
With over 10 years of corporate finance experience, our Finance Director Seb is an expert in all things ROI and revenue. When not balancing the books, Seb dabbles in quantum physics. His two best friends are Excel and Python.
Yuliya Kostadinova
Design & Development Director
Yuliya leads the Design and Development team at The Brains, and has an extensive background in design and a passion for UX and web development. When she's not helping our clients communicate their brand, she enjoys old-school RPGs.
Viktor Bakardzhiev
Lead Programmer
Viktor is our Lead Programmer with 8+ years of experience in the field. He specialises in front-end and back-end development, complex tracking and integrations, technical SEO, and oversees the entire development process.
Mike Moodie
Paid Media Director
With over fifteen years of industry experience, Mike has built our PPC team from the ground up and seen triple-digit growth in the department. When he's not deep in analytics, Mike loves a good surf session and/or mountain hike.
Hannah Else
Content Production Manager
Tackling all things content, Hannah leads a talented team of copywriters in the production of landing pages, blogs, email marketing copy and all the rest. When she's not taking clients through in-depth persona workshops or writing conversion-ready blog posts, Hannah switches gears slightly and writes poetry instead.
Charly Chow
Strategy Director
Heading up our strategic operations, Charly has a particular specialism in creative content strategy, persona targeting and conversion rate optimisation. When she's not maximising ROI for our clients, she spends her spare time writing children's stories and songs for YouTube.
James Speyer
Senior SEO Strategist
Heading up our SEO operations, James is an incredibly skilled and talented organic search strategist with over ten years of experience. When he's not busy bending Google to his will, James bakes incredible cakes, enjoys a spot of gaming and completes an improbable number of Lego Harry Potter sets.
Domenic Staelberg
Client Services Director
The steady hand on our ship's rudder, Client Services Director Dom goes above and beyond to ensure every client receives an exceptional level of service. When he's not busy being Brainy, Dom shares his supercar photography with over 120k Instagram followers.
Sector Marketing FAQ
Should I partner with a specialist sector marketing agency?
One of the main benefits of partnering with a specialist sector marketing agency like The Brains, is that we have vast experience in attracting and converting clients across a variety of marketing sectors.
Our Brainy strategists will help you to:
- Deeply understand your target audience – their pain points, goals, objectives and motivations, so that you can better reach and convert them
- Identify the right channels, messaging and USPs to attract and secure new clients or customers
- Test a variety of digital marketing channels and approaches, with a budget that suits your growth goals and business size
- Automate wherever possible and reduce campaign running cost, by optimising your marketing processes and management
What makes the marketing sector I'm in important?
Different marketing sectors require different approaches. You might target a B2B prospect with a whitepaper or ebook via LinkedIn, for example, whereas a prospective client for a healthcare clinic is better reached via specific paid or organic search ads.
It’s important to work with a digital marketing agency that deeply understands your marketing sectors and specialisms, so that you can confidently predict strong ROI from your campaigns.
Which marketing sectors does The Brains specialise in?
We’re proud to be award-winning specialists in a variety of marketing sectors, including:
- B2B marketing for consultancies and service providers
- SaaS companies, from startups to multinational software firms
- Ecommerce companies, from luxury brands to pet food products
- Healthcare clinics, from fertility to mental health and beauty
- Finance firms, including accountancies, banks and investment firms
How do I get started with a campaign for my marketing sector?
The best way to create a campaign that works well for your target audience, is to take into consideration the unique challenges, motivations, goals and objectives that are particularly relevant to your personas.
The Brains always begins every sector marketing campaign with a persona marketing and campaign strategy setting workshop. During this collaborative session we’ll carefully examine the best approaches for your sector marketing campaign and recommend the right channels, messages, creatives and budgets to deliver optimum ROI.
We continue to tweak, test and learn throughout the course of the campaign.