The Brains blog

Developing effective digital marketing strategies can be a difficult beast for any business. With so many different factors in play, how are you supposed to know which strategies will help you get results? The short answer, unfortunately, is it depends - which digital...

As businesses and their marketing strategies grow, many will turn to digital marketing agencies to support their expanding efforts. With a whole range of ways to engage with and select a marketing agency, some will be wondering just how to choose a digital marketing...

Some businesses contact digital marketing agencies with a clear view of exactly what they want to accomplish through their marketing efforts, knowing full well how they will work with the agency towards this success. For most, however, it is far less simple.Start-up...

One of the biggest questions marketers face, regardless of specialism, is “what is the real value of your work?”. Senior stakeholders want to understand the return on their investment, and many are still unsure of the value that digital marketing channels can bring...

How to set up powerful PPC campaigns and make them work for youWith PPC fast becoming one of the most profitable marketing mediums, there has never been a better time to get to grips with how it works. With expert knowledge under your belt, you can start generating...

Engaging potential customers with a powerful content marketing strategy Having great content is one thing, and it's another to have a deep enough understanding of your target audience that it influences your content creation. But, without having an effective content...

10 Steps to Developing a Fintech Digital Marketing Strategy How to develop a powerful fintech marketing strategy that drives results  The financial services sector is rapidly adapting to the digital switch, and more and more banks and financial institutions are...