With most online sales journeys beginning with a Google search, having a good search engine ranking has never been more important for ambitious eCommerce businesses. Granted, making it to the number one spot on search engines like Google is no easy task; but it is...
Social Media Advertising articles
At The Brains, we understand that the social media landscape is constantly changing. Our social media advertising blogs look at the latest trends, how to utilise the right channels for your business and how to ensure you’re not wasting your budget on paid social campaigns. Get advice from the experts and have a read of some of our latest social media blog posts.
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Post-Covid healthcare marketing tips: Prepare for success after lockdown
The pandemic has changed so much about the ways in which we live and work. Businesses all over the world have struggled to maintain a consistent income, customers and even a strong online presence. In particular, the healthcare sector has seen huge problems since the...
How to master writing PPC ads and increase Google ad conversions
Powerful PPC ads are an essential building block of all successful Google ads campaigns. Writing PPC ads that can attract, engage and ultimately convert your audience is no easy feat, but hopefully these tips from our PPC and copywriting experts at The Brains will...
3 advanced SEO tactics that boost website performance
Businesses around the world are becoming increasingly savvy when it comes to SEO, so to truly stand out from the crowd and succeed against your competitors, you have to start using advanced SEO tactics In this blog, we’ll be sharing some insights into the ways we...
Google Ads A/B testing guide: How to A/B test Google Ads campaigns
In our Google Ads A/B testing guide, you'll learn how to accurately A/B test your Google Ads and improve campaign performance. PPC legend Mike Moodie details how to optimise your pay-per-click campaigns and get more from Google Ads, with effective A/B testing....
Mastering healthcare marketing: How to grow your clinic with proven online advertising techniques
Healthcare marketing via the internet is still a relatively new concept. If you’re in the process of getting to grips with the basics of online advertising for your clinic, don’t worry - you’re not alone. The Brains has helped mental health providers, dentists,...
How to measure marketing performance
In this blog we’ll be taking a look at the different ways to measure the results of your marketing campaign, and see what metrics you should be using as your performance indicators. We’ll also be looking at unexpected results and how they can lead to long term...
2021 website design trends you need to know about
As one of the leading website design agencies in London, we work hard to keep on top of all the latest trends in the web design and development industry - so with our services, you can rest assured you’re ahead of the game! In this blog, we'll be looking at the top...
What is performance marketing and how do you run a campaign?
As a leading performance marketing agency, we’re proud to have been offering exceptional paid performance marketing services over the last few years. Our ambitious clients see great ROI, and with our guidance can get in the fast lane for business growth. So, what is...
Digital marketing 101: Driving traffic and leads for your B2B business with The Brains
Welcome to the third instalment of The Brains' Digital Marketing 101 series. Previously, we've covered small businesses and eCommerce digital marketing, but in this blog, we'll be taking an in-depth look at how to drive traffic and leads to your B2B business.What is...