Are you fully clued-up about SEO? The world of Search Engine Optimisation is constantly changing, so we produce regular posts to keep you in the loop. These SEO blog posts from our marketing professionals will be sure to shed some light on not only SEO basics, but also some more advanced techniques that will help you stand out from your competitors.
6 minutes to read
Lead Generation is our expertise here at The Brains. In fact, co-founder Larry Kotch formulated our Leads On Tap approach himself. Our teams work tirelessly to create engaging social media posts and brilliant ads to help our clients collect profitable leads, but how...
4 minutes to read
In today’s vastly expanding online world, there are multiple avenues to explore when it comes to generating leads. However, there is one approach that usually proves far more successful on platforms such as Facebook and LinkedIn - lead generation forms. Providing they...
19 minutes to read
What is medical SEO?In a nutshell, medical SEO (search engine optimisation) is the process of increasing your medical website’s search engine rankings so that your physicians and specialists can reach more patients looking for healthcare services and medical advice....
10 minutes to read
Watch Larry’s introduction to email nurturing videoWatch guide: 15-minute videoWatch The Brains co-founder Larry Kotch explain lead nurturingWatch guide: 3-minute videoGetting started with email nurturing: 5 easy stepsStep 1: Define your email nurturing goals Defining...
10 minutes to read
Watch Larry’s introduction to marketing automation videoWatch guide: 15-minute videoGetting started with marketing automation: 5 easy stepsStep 1: Define your marketing goals The first step in planning any marketing campaign is establishing exactly what you are trying...
10 minutes to read
As a business owner, you will know that catering to the specific needs of your target audience is essential, and that to do this effectively, you have to use a range of channels and conduct extensive audience research. Establishing one, or several, buyer personas...
10 minutes to read
What is SEO and why do dentists need it? SEO stands for Search Engine Optimisation, and it’s likely a term you will have stumbled upon at one time or another. SEO consists of implementing a range of techniques to help your website rank higher on Google, which means...
11 minutes to read
How to get started with funnel marketing: Larry’s top tipsWatch guide: 9-minute videoWatch Larry summarise the advice from this blog post in less than 10 minutes. Quick guide: setting up effective marketing funnels in 5 steps Personas: Segment your target audience...
15 minutes to read
If you're eager to build up your email list and drive sales, it's likely you've heard all about the benefits of lead magnets. But what is a lead magnet exactly, and how can you build an effective lead magnet for your business? Are lead magnets really the silver bullet...
17 minutes to read
How to generate leads online: Larry’s top tipsWatch guide: 5-minute videoWatch Larry summarise the advice from this blog post in less than 5 minutes. Quick guide: setting up a lead generation campaign in 12 steps SLAs: Define your Service Level Agreement for the...
