At The Brains, we understand that the social media landscape is constantly changing. Our social media advertising blogs look at the latest trends, how to utilise the right channels for your business and how to ensure you’re not wasting your budget on paid social campaigns. Get advice from the experts and have a read of some of our latest social media blog posts.
10 minutes to read
In the digital marketing world, increasing numbers of advertisers are turning to PPC (pay-per-click) ads as a means of getting supercharged traffic streams to their site. At its core, PPC represents a marketing model where advertisers pay a publisher, for example...
10 minutes to read
Looking around online, you can't help but notice: there are digital marketing agencies everywhere. While they will likely vary significantly in terms of approach, culture and key specialty, each digital agency will make similar claims: to be able to help you utilise...
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Imagine content marketing as a globe, like a little planet in the advertising universe. You can think of B2B marketing and B2C marketing as your north and south poles. They seem like total opposites; and in a lot of ways, they are. But they’re also interconnected. If...
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In today's marketing world, an effective pay per click advertising (PPC) campaign has to be one of the best-loved weapons in your arsenal. You can’t go without it. Executed correctly, a robust PPC ads campaign will bring a whole host of benefits to your overall...
8 minutes to read
The use of experienced digital marketing agencies is fast becoming one of the most popular online marketing techniques for both large and small businesses - and it's no surprise as to why. Having a digital marketing agency partner allows for accelerated growth, higher...
9 minutes to read
Target audiences are one of the most important parts of any marketing campaign, but chances are, you’re forgetting about a key group of people. It’s very rare that consumers will actually convert after the first visit to a site, which means that you need to find ways...
15 minutes to read
How To Improve Your SaaS Sales Strategy If the last couple of years have taught us anything, it's that the way we access and use software has changed irreversibly. No longer do we have to shell out vast sums of our budget upfront to purchase software in the hopes that...
15 minutes to read
In a world where online influencers are having a growing impact and inbound links make all the difference to SEO, companies are choosing to invest heavily in their content marketing and PR (public relations) campaigns to help generate more leads, boost revenue, and...
15 minutes to read
When it comes to building trust with your target audience and prospective customers, nothing quite compares to the power of content marketing. Whether you’re attracting new visitors and prospects, engaging with your leads, or delighting existing customers, content...
10 minutes to read
With the way we advertise products and services online constantly evolving, it's vital that all marketers keep up with the PPC trends that are dominating the industry - or risk being overtaken by their savvy competitors. From paid search to paid social, there are a...
