Digital Marketing News & Insights

When it comes to SEO, taxonomy best practices aren’t the most glamorous or riveting, but they’re fundamental to ensuring your website retains its authority and relevance as it grows. Without a good site architecture and internal linking strategy, you could find that...

Google is increasing its use of Schema and rewarding websites that implement it by giving them featured snippets in the coveted top spot at the top of search results, so if you’re one of those marketers who has been wondering ‘does Schema help SEO?’, there’s your...

Just when you thought there couldn’t possibly be any more original social media platform ideas left, BeReal comes along with its audacious aim to revive authenticity in social media. We know what you’re thinking; every other app is also pushing for authenticity, but...