Lead Generation articles

The Brainy Guide to LinkedIn Bots: How To Gain Leads Using Bots on LinkedIn

The Brainy Guide to LinkedIn Bots: How To Gain Leads Using Bots on LinkedIn

A LinkedIn bot sends automated connection requests on your behalf to potential contacts. It’s a great addition to your LinkedIn marketing strategy, which allows you to increase the number of leads you’re receiving from social media. In this Brainy Guide, we look at how to use LinkedIn bots for your lead generation marketing campaigns, and how to market to prospects on LinkedIn using the right combination of automation and personalisation.

The Brainy Guide to LinkedIn Lead Gen Forms:  How To Optimise Prospect Data Capture

The Brainy Guide to LinkedIn Lead Gen Forms: How To Optimise Prospect Data Capture

A LinkedIn lead gen form is the data capture form your prospect has to fill in before they can download your lead magnet from LinkedIn. It’s your opportunity to grab all the info you need for your database entry so that you can begin targeting them with email nurturing content that drives them down the marketing funnel. If you’re new to lead gen forms, lead generation marketing and how to market to prospects on LinkedIn, we’ve got all the information you need to make your campaign a roaring success

A Beginner’s Guide to Funnel Marketing: How To Set Up Effective Marketing Funnels in Five Steps

A Beginner’s Guide to Funnel Marketing: How To Set Up Effective Marketing Funnels in Five Steps

The marketing funnel is a powerful visualisation tool that helps to ensure your campaigns are structured effectively for conversion. By visualising the journey your prospects will take, you can ensure they are nurtured at every touchpoint.

In this guide, you’ll learn how to craft an effective marketing funnel and attract high volumes of new customers for your business.

In this guide, you’ll learn how to craft an effective marketing funnel and attract high volumes of new customers for your business.

What is a Lead Magnet and How Do You Design One?

What is a Lead Magnet and How Do You Design One?

A lead magnet is an engaging piece of content that you offer to potential clients in exchange for their contact information. It could be an ebook, a whitepaper, a blog post, or a video – the most important thing is that your lead magnet is attractive to your target audience.

Get our Leads on Tap system and generate unlimited leads

Have you ever wanted to solve lead generation once and for all? Imagine what you could achieve if you were able to generate the optimal amount of quality leads your business needs each month, without fail. 

The Leads on Tap system has been devised by The Brains to help you generate unlimited leads online. It's been developed through our work running hundreds of marketing campaigns for global corporates, tech start-ups, political parties, professional service firms and everything in between. 

In this guide we reveal the core pillars of the L.O.T blueprint so you can take the first steps to future-proofing your business and outgrowing your competitors. 

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