The Client

A Boutique Consultancy specialising in Finance Business Partnering

The Project

The Client commissioned The Brains to help automate their lead generation efforts. They primarily consult with Finance Directors in Large Corporates, so the challenge was to reach and engage Senior Executives without breaking the bank.

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The Solution

Our solution was to build a lasar-targeted LinkedIn Campaign to drive relevant Prospect’s to the Client’s website. We restructured the site itself to make it more ‘conversion focused’ and built remarketing funnels to ensure they stayed ‘front of mind’ for interested prospects.

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The Result

Once optimised, the campaign delivered a consistent source of inbound enquiries each month, enabling the Client to pause less reliable marketing initiatives.

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