Learn about digital marketing with The Brains
INTERMEDIATE GUIDES
Tailor-made marketing training for YOUR business
The Brains is famous for our bespoke, customised marketing training services. If you’d like us to help your internal marketing team upskill, enhance and supercharge your campaigns, get in touch for a no-strings consultation.
Our Technical SEO Agency Process - How We Improve Your Website
Comprehensive Technical SEO Audit
We will carry out a full audit of your website, looking at things like link profiles, site speed and domain authority. We’ll use the results of this audit to put together a technical SEO strategy.
Site Architecture Optimisation
We'll optimise the structure and organisation of your website, making it easy for search engines to crawl and index, and better for users to navigate.Â
On-Page Optimisation (Title Tags, Meta Descriptions, etc.)
Our SEO experts will optimise your website's on-page content, including title tags and meta descriptions, to improve your relevancy and help you rank better.
Structured Data Implementation
Where necessary, we will add structured data to your website, making it easier for search engines to understand what you’re offering and display your content in a better way.
XML Sitemap Creation and Optimisation
Our technical strategists will look to create and optimise an XML sitemap, which helps search engines crawl and index your website more efficiently.
Page Speed Optimisation
By removing bugs, compressing images and reducing HTTP requests, we will improve your website's loading speed, which can improve user experience and search engine rankings.
Mobile Optimisation
Most web traffic comes from mobile devices. We'll optimise your website for mobile devices, ensuring it's easy to use and navigate on smaller screens, enabling you to capture this type of traffic.
Indexability and Crawlability
In order to rank your website, search engines need to crawl and index pages. We'll ensure your website is accessible and easy to crawl for search engines.
Backlink Analysis and Link Building
Our DPR experts will analyse your website's backlink profile and build high-quality links to improve its domain authority and rankings, as well as drive traffic.
Keyword Research and Optimisation
Our keyword strategists will work to identify relevant keywords and optimise your website's content to target them effectively, improve rankings and relevance in SERPs.
Content Optimisation
Our team of SEO copywriters will optimise your website's content in line with the technical keyword research to improve its relevance, engagement and ranking, as well as your authority in your industry.
Analytics and Reporting
Your SEO account manager will provide regular reports and analysis to track your website's performance and identify opportunities for improvement.
Ready to supercharge your marketing performance?
The Brains is an award-winning digital marketing consultancy that provides powerful, ROI-driving marketing services to help you boldly go further, faster.
If you’re ready to supercharge your performance and would like to speak to us about consultancy, training or digital marketing services, get in touch!